Reframing the issue: workshop on seasonal influenza vaccination

4 Nov 2013

The workshop aimed to explore new and more effective ways to promote influenza vaccination in healthcare professionals.

​Influenza is a highly contagious viral disease which represents, from a public health prospective, a heavy economic and social burden. Influenza vaccination plays a vital role in protecting people against influenza but the vaccine uptake is still far from the targets recommended by the EU. The knowledge and attitudes of healthcare professionals, in particular, has been recognised as an important factor to reach higher level of vaccination coverage.

The workshop brought together invited public health experts, health care professionals and communication experts from EU Member States to debate how to improve communication framing, strategies and tools and how health professionals can help inform this improvement process. 

The workshop was organised in connection to the ESCAIDE conference in the Stockholm Waterfront Congress Centre.

                   Download the agenda